Having spent 16 years as a client, leading Design & Construction in a global F&B business, Alex recognised a gap in the market for a truly client-sided project management and cost consultancy that simply didn’t exist. Alex’s drive, energy and passion to deliver for clients is the cornerstone of DECON’s founding ethos. It is matched by the depth of his knowledge and understanding of how to support all aspects of brands’ entry and development plans in the highly competitive hospitality sector that is one of DECON’s specialist areas. His vision is simple: to recruit the best in the industry that share the client-first philosophy and his commitment to the belief that “the answer is always yes, until we can unequivocally prove it might be a no.”