With over 25 years in marketing and brand leadership, Nicole has shaped some of the UK’s most recognisable food and drink brands. Currently Group Marketing Director at Comptoir Group, she has led the brand’s repositioning, digital transformation, as well as strengthening performance during major seasonal peaks, from festive celebrations to Iftar gatherings.

Previously Global Marketing Director at Big Drop Brewery and UK Marketing Director at Jägermeister, Nicole has driven growth across international markets, transformed customer engagement, and delivered award-winning campaigns including the iconic JägerHaus festival activation.

A regular speaker and panellist at industry events including Hostech and Restaurant Marketer & Innovator, Nicole combines creative flair with commercial focus — championing innovation, guest experience, and data-driven growth across hospitality.